"GOODFOOD" is imbued with the idea that just as "good food" supports health and brings smiles to people's faces, "good clothes" support a sustainable future and spread smiles to the earth and people.

Each and every item is woven with environmental awareness and a belief in sustainability; from the choice of materials to the manufacturing process, we make earth-friendly choices at every stage, aiming to leave a beautiful earth for future generations.

The brand's passion for a sustainable future, and the passion of each and every person who wears the brand.

"GOODFOOD" is a brand that spreads these thoughts and takes a step towards a better world. Just as a healthy diet brings smiles to people's faces, our clothes also bring smiles to our future, where we walk hand in hand with the Earth.

NEW ITEM

GOOD FOOD × リンネル

The models are Kenta Suga and Airi Matsui.
SHOP NOW GOOD FOOD×リンネル

GOOD FOOD × BANANA CLOTH

The fabric used is "BANANA CLOTH," which is made by blending discarded banana stems with cotton and spinning them into yarn.
About BANANA CLOTH

Makes You Smile

The first release is a collaboration item between former Keyakizaka members Sato Shiori and Suzumoto Miyu
Makes You Smile

"Wear the future."

This brand focuses on clothing and proposes fashion that combines sustainability and beauty. By reusing materials that are often unused and breathing new life into them, they propose styles that are kind to both the environment and the soul.
Every garment is a step towards a sustainable future.

GOOD FOOD Product List